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PR Media Workshop: How to Tell Your Story in the Media
In a fast-paced digital world, PR is arguably the most cost-effective, high impact way to build trust, raise profile and increase footfall. This hands-on 3-hour ‘boot camp’ is designed to empower you to understand what makes a story, how best to tell it, and how to master media relations.
Mayor Launches Dragon’s Den Style Business Support
Great Ideas, a new £2.5million programme as part of the Mayor’s Business Innovation Fund, will give businesses the ability to tap into expert advice and grants worth up to £60,000. The initiative will support businesses of all sizes to develop their new ideas for a product or service. It will also support businesses to take a developed idea to the next stage. Businesses with the most investment-ready proposals will take their ideas to a panel of experts from the region.
Steps into Digital: Digital Marketing Mastery - Scarborough
The Digital Marketing Mastery series is back by popular demand, hosted at Scarborough Rugby Club, and led by Katie Thompson, founder of content marketing service Katie Lingo. This three-part weekly workshop series is ideal for business owners and brand marketers who want to strengthen their online presence. Participants will learn practical strategies to improve search engine rankings while creating a seamless, user-friendly experience that attracts and converts customers.
Events
22nd January 202610:00 am - 4:00 pmFREE
Business Automation for Intermediate Users: Day 2
Connect your tools and build smarter business systems. This business automation session shows you how to streamline your customer experience using tools like Zapier, HubSpot, and AI assistants. You will experiment with building automated processes allowing you to reduce admin time, and manage leads more effectively, with hands-on guidance and real examples you can try right away.
27th January 202612:00 am - 4:00 pmFREE
Data & Analytics for Intermediate Users: Day 2
Turn data into action and make better marketing decisions. Already tracking some data? This session shows you how to read patterns, build live dashboards, and plan future campaigns using these insights. You’ll also explore forecasting tools, customer journey mapping, and how to present your data clearly and ethically.
27th January 202610:00 am - 12:00 pmFREE
From Idea to Visibility: A 90-Day Roadmap for Start-ups
Starting and growing a business is exciting; but it’s also overwhelming. How do you find your first customers? Which marketing channels really matter? And with AI changing the game so quickly, how do you keep up without burning out?
Resources
Webinar Recording: Automation & Efficiency Series
This webinar series provides a straightforward starting point to streamline and reduce day-to-day tasks, through automation and efficiency, across all areas of your business.
Webinar Recording: 🟣 Mastering data protection and compliance
In this engaging and practical webinar series, Privacy Protect Group Ltd will guide you through everything you need to know to build a confident, compliant, and resilient approach to data protection in your business. Whether you’re just starting out or looking to refine your practices, each session is designed to build your understanding step-by-step.
Webinar Recording: Autumn Budget 2025, how will it impact your business?
The Autumn Budget, announced on 26 November 2025, introduced a range of changes that business owners need to be aware of. From updates to taxation and compliance rules, to adjustments in incentives and support schemes. These measures could affect how you plan and operate in the year ahead. To help you understand what’s changing and what it means for your business, we’re hosting a webinar that breaks down the key points in a clear and practical way.