Sales & Marketing
Featured Webinar Playlist: Getting Started with Social Media
Don't know where to start with social media? Feeling like you might be missing something? Get instant access to the six-part webinar series delivered by Caroline Wilson of Hot Toddi.
Fire up your Food and Drink business with Make it! toolkits
A free video toolkit to help growing food and drink businesses in York and North Yorkshire. Essential ingredients for food and drink business success.
Screen Tourism Toolkit
A free screen tourism toolkit exploring the opportunities, showing best practice and connecting business with resources and support.
2022 Seminar Recordings
We have recently hosted a programme of in-person seminars and other events, some of which were professionally recorded and can now be viewed on our website.
Seminar Recording : Access to finance: Funding growth
This workshop will provide guidance on cost based pricing, calculating your costs before deciding an appropriate margin, as well as covering market based pricing asking questions such as: What value do you add? What are you worth? How do you position yourself?
Growthbox marketing service
The York & North Yorkshire Growth Hub are working with Growthbox, who help small businesses work out what marketing to do and connect them with their growing army of marketing experts all across the UK who can help them get it done.
Webinar Recording: Cookies and privacy notices, do I need them on my website?
This webinar will cover what cookies are and what cookie law is, what a privacy notice is, the laws surrounding both, and how to ensure you are being transparent to your customers when creating a cookie policy and privacy notice.
Articles
How to create a profitable website and generate leads
Learn how to create a profitable website that can serve as a powerful tool to attract customers, generate leads, and increase revenue.
How to Sell Goods or Services to the Public Sector
Increase your customer base and increase revenue by learning how to successfully sell goods or services to the public sector with our expert advice.
Marketing for start-ups: A beginner’s guide
Marketing for start-ups can leave your head spinning, especially if marketing is new to you. Here’s a quick and easy guide to getting started with marketing for start-ups. How to make a plan when marketing for start-ups The best place to start with your marketing strategy as a start-up business owner is to make a
How to create free publicity as a small business
Advertising for small business can be a complex and is often one of the biggest costs you have to cover.
How to keep your business pitch simple
Like most other communication, keep your business pitch simple, informative and fun.
Customer relationship management tools
There are lots of great customer relationship management (CRM) tools out there that you could use in your business.
Ten questions to ask a website designer
A high-quality website is a vital piece of your overall marketing puzzle.
Marketing tips for small business owners
Put simply, ‘marketing’ is the selling of a product or service to a target audience...
Customer loyalty and how do I build it?
Customer loyalty means getting your existing customers to make another purchase.