Sales & Marketing
Events
15th October 20241:15 pm - 3:30 pmFREE
BOOST - In-person Marketing Workshops for North Yorkshire tourism businesses (Multiple dates and locations)
North Yorkshire tourism and hospitality business can benefit free from a programme of practical marketing support called ‘Boost’. Susan Briggs will be holding free workshops across North Yorkshire.
17th October 202410:00 am - 11:30 amFREE
Social Media Webinar Series: 17 October- Getting started on LinkedIn
As part of a six-part social media webinar series delivered by Caroline Wilson of Hot Toddi, this webinar look at how to best use LinkedIn for your business.
05th November 20247:00 pm - 9:00 pmFREE
Strive Live Start-up Incubator
Looking for start up support in York & North Yorkshire? Join this award-winning programme designed to help entrepreneurs.
19th November 202410:00 am - 12:00 pmFREE
19 November: Digital Marketing for Not-For-Profit Businesses
This series of sessions delivered by Harriet Stainton from the York and North Yorkshire Growth Hub is designed to empower charitable organisations with the digital marketing tools and strategies needed to amplify their impact.
21st November 202410:00 am - 11:30 amFREE
Social Media Webinar Series: 21 November- Getting started on Instagram
As part of a six-part social media webinar series delivered by Caroline Wilson of Hot Toddi, this webinar look at how to best use Instagram for your business.
04th December 202410:00 am - 11:30 amFREE
Social Media Webinar Series: 4 December- Getting started on Facebook
As part of a six-part social media webinar series delivered by Caroline Wilson of Hot Toddi, this webinar look at how to best use Facebook for your business.
23rd January 202510:00 am - 11:30 amFREE
Social Media Webinar Series: 23 January- Getting started on TikTok
As part of a six-part social media webinar series delivered by Caroline Wilson of Hot Toddi, this webinar look at how to best use TikTk for your business.
Webinar Recording: How to create Engaging Content
As part of a six-part social media webinar series delivered by Caroline Wilson of Hot Toddi, this webinar will look at how to create engaging content.
Webinar Recording: Setting Your Social Media Objectives
As part of a six-part social media webinar series delivered by Caroline Wilson of Hot Toddi, this webinar looks at how setting objectives can support your business.
Fire up your Food and Drink business with Make it! toolkits
A free video toolkit to help growing food and drink businesses in York and North Yorkshire. Essential ingredients for food and drink business success.
Screen Tourism Toolkit
A free screen tourism toolkit exploring the opportunities, showing best practice and connecting business with resources and support.
2022 Seminar Recordings
We have recently hosted a programme of in-person seminars and other events, some of which were professionally recorded and can now be viewed on our website.
Seminar Recording : Access to finance: Funding growth
This workshop will provide guidance on cost based pricing, calculating your costs before deciding an appropriate margin, as well as covering market based pricing asking questions such as: What value do you add? What are you worth? How do you position yourself?
Growthbox marketing service
The York & North Yorkshire Growth Hub are working with Growthbox, who help small businesses work out what marketing to do and connect them with their growing army of marketing experts all across the UK who can help them get it done.
Cookies and privacy notices: do I need them on my website?
This webinar will cover what cookies are and what cookie law is, what a privacy notice is, the laws surrounding both, and how to ensure you are being transparent to your customers when creating a cookie policy and privacy notice.
An introduction to sales
This webinar will help you get sales confident by providing tips and guidance on mastering important communication skills.
Free Webinar : How to be a LinkedIn 'All-Star'
This webinar will explore how you can use LinkedIn as a part of your social media strategy, helping you to create connections and make an excellent first impression.
Free Webinar - Customer Retention Marketing
This webinar will provide you with practical tips to help you retain your customers and build a relationship with your audience.
Webinar: Capitalising on your social media impacts
This webinar will provide you with guidance on how to move ahead with your marketing strategies in our current climate, to ensure that you maximise on the opportunities presented by new social media trends in 2021 and beyond.
Articles
How to create free publicity as a small business
Advertising for small business can be a complex and is often one of the biggest costs you have to cover.
How to keep your business pitch simple
Like most other communication, keep your business pitch simple, informative and fun.
Customer relationship management tools
There are lots of great customer relationship management (CRM) tools out there that you could use in your business.
Ten questions to ask a website designer
A high-quality website is a vital piece of your overall marketing puzzle.
Marketing tips for small business owners
Put simply, ‘marketing’ is the selling of a product or service to a target audience...
Customer loyalty and how do I build it?
Customer loyalty means getting your existing customers to make another purchase.
Networking events: 10 tips for success
Not all networking events are created equal, so researching the different types might be a good starting point.
Writing a press release for your business
Writing a press release can be a great way to get free publicity for your business.
Marketing tools for your business
You have taken that leap, made lots of important decisions...
