Social Media Webinar Series Launched: Get Your Socials Sorted

Are you seeking expert guidance to elevate your business’s social media presence? Struggling to find the right strategy or wondering if there’s an easier way to manage your online platforms? Look no further! This week marks the launch of an exciting six-part social media webinar series led by Caroline Wilson from Hot Toddi, designed to cover all your social media needs comprehensively.

Social Media Webinar Overview

Caroline Wilson, a seasoned social media expert with over a decade of experience, brings her wealth of knowledge and practical insights to this social media webinar series. She has provided training through her company, Hot Toddi, supporting small businesses across North Yorkshire.

Each social media webinar targets a crucial aspect of social media management, helping you to streamline your efforts and maximize your online impact.

Social Media Webinar Schedule

Setting Your Social Media Objectives

Thursday, 22 August, 10:00 am – 11:30 am

In this introductory webinar, Caroline will explore:

  • Defining what success looks like for your business on social media
  • Aligning your social media strategy with your overall marketing plan
  • Ensuring your content reaches the right audience

How to Create Engaging Content

Thursday, 19 September, 10:00 am – 11:30 am

This webinar will cover:

  • Understanding the elements of engaging content
  • Enhancing your current content
  • Best practices for driving more engagement
  • Leveraging platform knowledge to your advantage
  • Top tips to implement immediately

Getting Started on LinkedIn

Thursday, 17 October, 10:00 am – 11:30 am

This webinar will guide you through setting up and optimising your LinkedIn profile to connect with professionals and build your network.

Getting Started on Instagram

Thursday, 21 November, 10:00 am – 11:30 am

Learn how to create a visually appealing Instagram presence that attracts followers and fosters engagement.

Getting Started on Facebook

Thursday, 4 December, 10:00 am – 11:30 am

Discover the strategies for creating a strong Facebook page that serves your business goals and engages your audience.

Getting Started on TikTok

Thursday, 23 January, 10:00 am – 11:30 am

Unlock the potential of TikTok with tips on creating viral content and reaching a younger, dynamic audience.

Why Attend This Social Media Webinar Series?

This social media webinar series is perfect for business owners, marketing professionals, and anyone looking to enhance their social media skills. Whether you are a beginner or have some experience, Caroline Wilson’s insights will help you refine your approach and achieve measurable results.

About the Provider

Caroline Wilson has been at the forefront of digital training for over 10 years through her company, Hot Toddi. She has a rich history of supporting small businesses across North Yorkshire and has been pivotal in delivering programs like Digital Advantage, Ad:Venture, and Digital Enterprise.

Further Support

Business Support Programme: 1:1 Social Media Support with Catch Design

Getting Started with AI for Business

This project is funded by the UK government through the UK Shared Prosperity Fund. The funding was allocated by North Yorkshire Council.

Meet Harriet

Introducing Harriet, Business Relationship Manager at the York & North Yorkshire Growth Hub, with a wealth of marketing experience in tourism, retail, and hospitality sectors.

Harriet can guide you through your business challenges, from securing year-round revenue to standing out online.

With her expertise, you can cultivate brand loyalty, attract returning customers, and reclaim valuable time for your business.

Social Media Webinar Series Launched: Get Your Socials Sorted

Are you seeking expert guidance to elevate your business's social media presence? Struggling to find the right strategy or wondering if there's an easier way to manage your online platforms? Look no further! This week marks the launch of an exciting six-part social media webinar series led by Caroline Wilson from Hot Toddi, designed to cover all your social media needs comprehensively.