Free AI & Social Media Workshops in Bentham

North Yorkshire Council are funding a series of workshops in Bentham as part of their Town Enhancement Fund. Covering digital and marketing topics, these are free to attend for North Yorkshire businesses and will all be held at Bentham Golf Club

AI in Business – 14th January 13:00-16:00, Bentham Golf Club

An Introduction to AI, what it is, what it can do and how it appears in daily life. How you can use AI in business, focusing on practical applications for helping to save time and money in three key areas:
Marketing
● Targeted Advertising: Personalising marketing efforts.
● Content Generation: Use AI for creating imagery, copy and posts.
Administration
● Task Automation: Streamline scheduling and email management.
● Customer Service: Implement chatbots to improve responses.
Accounting
● Automated Bookkeeping: Simplify expense tracking.
● Financial Insights: Utilise AI for forecasting and planning.
Creative

Social Media & Marketing – 15th January 13:00-16:30, Bentham Golf Club

Part 1 – Target Audience Definition
Working with you to understand your target audience groups – their behaviours and motivations in order to effectively choose marketing channels that reach them, and tailor messaging to meet their needs.
Part 2 – Social Media Trends for 2025
Understanding upcoming changes and how they may impact your business is essential for staying ahead. By identifying what to incorporate—or avoid—in your social media plan, you can seize new opportunities online and ensure your strategy remains effective.

Social Media & Marketing – 25th February 13:00-16:30, Bentham Golf Club

Part 1 – Target Audience Definition
Working with you to understand your target audience groups – their behaviours and motivations in order to effectively choose marketing channels that reach them, and tailor messaging to meet their needs.
Part 2 – Social Media Trends for 2025
Understanding upcoming changes and how they may impact your business is essential for staying ahead. By identifying what to incorporate—or avoid—in your social media plan, you can seize new opportunities online and ensure your strategy remains effective.

AI in Business – 11th March 18:00-21:00, Bentham Golf Club

An Introduction to AI, what it is, what it can do and how it appears in daily life. How you can use AI in business, focusing on practical applications for helping to save time and money in three key areas:
Marketing
● Targeted Advertising: Personalising marketing efforts.
● Content Generation: Use AI for creating imagery, copy and posts.
Administration
● Task Automation: Streamline scheduling and email management.
● Customer Service: Implement chatbots to improve responses.
Accounting
● Automated Bookkeeping: Simplify expense tracking.
● Financial Insights: Utilise AI for forecasting and planning.
Creative

Want to attend?

Fill in the form below and select which event(s) you are interested in, and someone will be in touch.

For further information, please contact Michaela Young