LEAP into Digital Solutions– Harrogate

8 Oct 2024

Struggling to manage your customer data or build a user-friendly website? The “LEAP into Digital Solutions – Harrogate” programme is designed to help small and medium-sized businesses tackle these challenges and more.

This course covers crucial areas like data management, creating a strong online presence, and navigating e-commerce platforms, ensuring you have the tools to overcome digital hurdles. You’ll also explore how to apply Artificial Intelligence in practical ways to boost your business. With both in-person and online sessions, this flexible programme is tailored to meet the needs of Harrogate businesses.

LEAP into Digital Solutions– Harrogate Course Content

Workshop 1  – Data Management  

  • CRMs, and their relevance for different types of organisation (e.g. for sales applications vs. non-profits)  
  • Systems integration, and joining up disparate systems (e.g., accounts and finance, sales and marketing)  

Workshop 2  – Online Presence  

  • Website building, and relevant software (e.g., Wix, Squarespace, etc.)  
  • Website accessibility   

Workshop 3  – E-Commerce and EPOS  

  • Creating a profitable website  
  • Tracking website engagement  
  • Online booking platforms  
  • Choosing and using appropriate third-party selling platforms such as Etsy and eBay, and how to integrate these into one’s own website  
  • Appropriate platforms for different kinds of businesses, e.g. product vs. service businesses, domestic vs. international sales, etc.   

Workshop 4  – Compliance  

  • GDPR  
  • Privacy policies  
  • Cookies  
  • Managing a mailing list  
  • Subscriptions  
  • Other legal aspects  

Workshop 5  – Artificial Intelligence (AI)  

  • Going beyond the hype and guiding businesses to find practical applications within their organisation  
  • Introduction to different apps and modules   
  • Safe and ethical application   

Identifying successful and effective applications in other businesses

Where and when?

This programme is made up of five sessions, delivered both face-to-face and online.

Session 1: 8 October, 9:30am-12:30pm. Harrogate Co-Lab (Entrance 3, Convention Centre, King’s Rd, Harrogate HG1 5NX)

Session 2: 15 October, 9:30am-12:30pm – Online

Session 3: 22 October, 9:30am-12:30pm. Harrogate Co-Lab (Entrance 3, Convention Centre, King’s Rd, Harrogate HG1 5NX)

Session 4: 29 October, 9:30am-12:30pm – Online

Session 5: 5 November, 9:30am-12:30pm. Harrogate Co-Lab (Entrance 3, Convention Centre, King’s Rd, Harrogate HG1 5NX)

Interested?

Complete the registration form on this page and we will be in touch to discuss your attendance.

Please note – this programme is now nearing capacity and we may not be able to offer a place to all who register

About the Provider

Enterprise Made Simple are a Teesside-based training provider, who have supported over 1387 businesses with fully-funded training since 2008, making them the largest business growth training company in the UK.

About this programme

This business support programme is a collaboration between the York and North Yorkshire Growth Hub, North Yorkshire Council, and Enterprise Made Simple

This is funded by North Yorkshire Council through the Shared Prosperity Fund. Therefore, only businesses located in North Yorkshire Council’s area are eligible to attend. Businesses within City of York Council are at this time not eligible. You can find information about support programmes available to York businesses here.

Find a list of business support programmes in York and North Yorkshire here.

For more information, please contact us by email support@ynygrowthhub.com