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DTSTART;TZID=Europe/London:20260324T100000
DTEND;TZID=Europe/London:20260324T130000
DTSTAMP:20260407T195347
CREATED:20251205T124144Z
LAST-MODIFIED:20251205T124154Z
UID:17777-1774346400-1774357200@ynygrowthhub.com
SUMMARY:🟣 Get Noticed: How to Run Social Media Ads That Win Customers
DESCRIPTION:Ready to scale up? If you’re already active online and want to reach more customers\, this is for you. \n \nWe’ll cover: \n\nHow to set up ad accounts with confidence\nEasy ways to target the right people  new customers and those already interested\nSetting sensible budgets that match your goals\nWriting ads that grab attention and get clicks\nUnderstanding the key numbers to check if your ads are working\n\nTakeaway: \nAn ad planning sheet with targeting ideas\, budget ranges\, and example copy. \nAbout the provider \nClient Marketing is a specialist SME consultancy based in North Yorkshire\, delivering high-impact training and strategic advisory services in marketing\, digital transformation\, and sales. Established in 2013 and led by Chartered Marketer Simon Shepherd\, our organisation has extensive experience delivering funded business support programmes for local authorities\, universities\, and Growth Hubs across the UK. \nEvent details \nTuesday 24 March\, 10am – 1pm \nPatch\, York \nRegister now
URL:https://ynygrowthhub.com/event/get-noticed-how-to-run-social-media-ads-that-win-customers/
LOCATION:Patch York\, York\, York Central\, YO1 6FA
CATEGORIES:Step Up & Thrive Into Digital
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260306T100000
DTEND;TZID=Europe/London:20260306T113000
DTSTAMP:20260407T195347
CREATED:20251117T134311Z
LAST-MODIFIED:20251117T135632Z
UID:17400-1772791200-1772796600@ynygrowthhub.com
SUMMARY:🟣 Data Integration & Centralisation: Automation & Efficiency Webinar Series
DESCRIPTION:Data silos can hold back automation and business intelligence. \nThis session explains how to connect systems\, unify data\, and build a centralised source of truth to support analytics and AI. \nAttendees will learn about data flow design\, integration tools\, and how to futureproof their infrastructure for scalability and automation. \n \nLearning Outcomes:\n\nMap your existing data landscape and identify integration opportunities.\nPlan and implement a centralised data architecture that supports reporting and automation.\nEvaluate tools and strategies for maintaining consistent\, high-quality data across systems.\n\nDelivered by Data Stream UK\, a North Yorkshire based consultancy delivering end-to-end data and AI solutions with a strong emphasis on data literacy\, analytical insight and practical implementation support for SMEs. \nWhen? Friday 6 March 2026 | 10am-11:30am \nWhere? Online \n📸 These workshops will be recorded and available on the Growth Hub website after the sessions are delivered. The recordings will be sent out to all who register\, regardless of whether you are able to attend on the day or not. \nSign up once\, access all sessions
URL:https://ynygrowthhub.com/event/data-integration-centralisation-automation-efficiency-webinar-series/
LOCATION:Online
CATEGORIES:Step Up & Thrive Into Digital
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260227T100000
DTEND;TZID=Europe/London:20260227T113000
DTSTAMP:20260407T195347
CREATED:20251117T134037Z
LAST-MODIFIED:20251117T135542Z
UID:17398-1772186400-1772191800@ynygrowthhub.com
SUMMARY:🟣 Advanced CRM Segmentation: Automation & Efficiency Webinar Series
DESCRIPTION:For businesses already using CRM systems\, this workshop focuses on advanced segmentation techniques. \nParticipants will learn how to use behavioural data\, tags\, and filters to create highly targeted marketing and sales campaigns. \nThe session also covers best practices for maintaining data quality and measuring engagement. \n \nLearning Outcomes:\n\nCreate dynamic customer segments using behavioural and transactional data.\nPersonalise marketing and sales outreach for higher conversion rates.\nApply data governance principles to maintain accurate\, compliant CRM data.\n\nDelivered by Data Stream UK\, a North Yorkshire based consultancy delivering end-to-end data and AI solutions with a strong emphasis on data literacy\, analytical insight and practical implementation support for SMEs. \nWhen? Friday 27 February 2026 | 10am-11:30am \nWhere? Online \n📸 These workshops will be recorded and available on the Growth Hub website after the sessions are delivered. The recordings will be sent out to all who register\, regardless of whether you are able to attend on the day or not. \nSign up once\, access all sessions
URL:https://ynygrowthhub.com/event/advanced-crm-segmentation-automation-efficiency-webinar-series/
LOCATION:Online
CATEGORIES:Step Up & Thrive Into Digital
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260112T130000
DTEND;TZID=Europe/London:20260112T140000
DTSTAMP:20260407T195347
CREATED:20251212T095820Z
LAST-MODIFIED:20251212T095826Z
UID:17901-1768222800-1768226400@ynygrowthhub.com
SUMMARY:🟣 Mastering data protection and compliance
DESCRIPTION:🟣 Step Up & Thrive into Digital \n\n\n\nIn this engaging and practical webinar series\, Privacy Protect Group Ltd will guide you through everything you need to know to build a confident\, compliant\, and resilient approach to data protection in your business. Whether you’re just starting out or looking to refine your practices\, each session is designed to build your understanding step-by-step. \n\n\n\nDrawing on years of experience supporting organisations across sectors\, Privacy Protect Group combines deep regulatory knowledge with a pragmatic\, business-focused approach. Their mission is to empower you to turn data protection into a catalyst for trust\, transparency\, and growth. \n\n\n\n\n\nThis session will outline what you need to know about the UK GDPR and Privacy and Electronic Communications Regulations (PECR) which govern the use of cookies\, to stay compliant when marketing your business and how to safely and compliantly use artificial intelligence (AI) and other new technologies in your business. \n\n\n\nFollowing this session\, you will be able to: \n\n\n\n\n\n\nExplain what the UK GDPR considers to be “new technologies” and what this means in practice.\n\n\n\n\n\n\n\n\n\nIdentify when your marketing activity needs to comply with PECR as well as the UK GDPR.\n\n\n\n\n\n\n\n\n\nUnderstand what documentation you should be have in place to demonstrate your compliance with these requirements.\n\n\n\n\n\n\n\n\n\nApply effective risk mitigation measures for marketing and AI related compliance risks.\n\n\n\n\n\n\nWebinar attendees will gain exclusive access to a fully-funded one-to-one virtual advisory clinic\, designed to help them turn insights into action and implement meaningful changes tailored to their business. \n\n\n\nThe objective of these sessions is to provide a forum for participants to bring forward anything they have been struggling with that they may require support on and could include template reviews\, tackling a particular scenario or recapping knowledge. \n\n\n\nAbout the Provider\n\n\n\n\n\n\n\nPrivacy Protect Group Ltd is a UK based data protection and information governance consultancy\, offering advice\, training\, and consultancy relating data protection legal and regulatory compliance\, such as the UK General Data Protection Regulation (GDPR)\, Data Protection Act (DPA) 2018 and the Information Commissioner’s Office (ICO) expectations. Our team of experienced specialists is dedicated to helping you navigate the complexities of data privacy laws and regulations. \n\n\n\nEvent details\n\n\n\nWhen: Monday 12 January\, 1pm -2pm \n\n\n\nWhere: Online \nRegister now\n 
URL:https://ynygrowthhub.com/event/mastering-data-protection-and-compliance/
LOCATION:Online
CATEGORIES:Step Up & Thrive Into Digital
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251212T100000
DTEND;TZID=Europe/London:20251212T113000
DTSTAMP:20260407T195347
CREATED:20251010T130754Z
LAST-MODIFIED:20251113T160721Z
UID:16964-1765533600-1765539000@ynygrowthhub.com
SUMMARY:🟣 Steps into Digital: Data Governance & Compliance
DESCRIPTION:🟣 Step Up & Thrive into Digital \n\n\n\nThis webinar is part of Data Analytics for Smarter Decisions\, a nine part online workshop series designed to help businesses at every stage of their data journey\, from those just starting out to those ready to explore artificial intelligence and compliance. Each session is practical\, jargon free and grounded in real business use cases\, ensuring participants leave with tools and knowledge they can apply immediately. \n\n\n\n\n\n\n\nDelivered by Data Stream UK\, a North Yorkshire based consultancy delivering end-to-end data and AI solutions with a strong emphasis on data literacy\, analytical insight and practical implementation support for SMEs. \n\n\n\n\n\n\n\n \n\n\n\nData Stream was born out of a profound understanding of the challenges facing businesses in today’s data-driven landscape. They witnessed first hand how companies struggled to navigate the complexities of emerging technologies while grappling with legacy software and a shortage of internal data expertise. It became evident that there was a need for a partner who could bridge the gap between the data-driven future and the present state of businesses. Their mission is to empower businesses with data-driven solutions tailored to their unique objectives. \n\n\n\nAbout this webinar\n\n\n\nEvery business is responsible for how it uses data\, with legal and ethical obligations under GDPR and ICO guidance. This session provides a business first overview of compliance and governance\, ensuring data is managed responsibly without stifling innovation. \n\n\n\nFollowing this session\, you will be able to: \n\n\n\n\n\n\nExplain the key principles of GDPR and how they apply to your organisation’s data.\n\n\n\n\n\n\n\n\n\nIdentify common compliance risks and outline steps to mitigate them.\n\n\n\n\n\n\n\n\n\nApply an ethical lens to the use of data\, ensuring decisions respect both customers and employees.\n\n\n\n\n\n\nEvent details\n\n\n\nWhere: Online \n\n\n\nWhen: Friday 5 December\, 10am -11:30am \n\n\n\n📸 This workshop will be recorded and available on the Growth Hub website after the session is delivered. The recording will be sent out to all who register\, regardless of whether you are able to attend on the day or not. \n\n\n\nSign up once\, get access to all nine sessions.\n\n\n\n  \n\n\n\nUK Shared Prosperity Fund\n\n\n\nThe Steps into Digital programme are funded by the UK Government through York and North Yorkshire Combined Authority’s allocation of the UK Shared Prosperity Fund. Steps into Digital is open to businesses within York & North Yorkshire. \n\n\n\nThe UK Shared Prosperity Fund aims to improve pride in place and increase life chances across the UK investing in communities and place\, supporting local business\, and people and skills. \n\n\n\nFor more information\, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
URL:https://ynygrowthhub.com/event/steps-into-digital-data-governance-compliance/
CATEGORIES:Step Up & Thrive Into Digital
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251205T100000
DTEND;TZID=Europe/London:20251205T113000
DTSTAMP:20260407T195347
CREATED:20251010T124804Z
LAST-MODIFIED:20251113T160633Z
UID:16954-1764928800-1764934200@ynygrowthhub.com
SUMMARY:🟣 Steps into Digital: AI Agents\, Chatbots & LLMs in Business
DESCRIPTION:🟣 Step Up & Thrive into Digital \n\n\n\nThis webinar is part of Data Analytics for Smarter Decisions\, a nine part online workshop series designed to help businesses at every stage of their data journey\, from those just starting out to those ready to explore artificial intelligence and compliance. Each session is practical\, jargon free and grounded in real business use cases\, ensuring participants leave with tools and knowledge they can apply immediately. \n\n\n\n\n\n\n\nChatGPT and AI agents are transforming how businesses interact with data and customers. This session focuses on natural language processing (NLP)\, chatbots and large language models (LLMs)\, showing how they can streamline customer service\, automate reporting and make company data more accessible to non-technical staff. \n\n\n\nFollowing this session\, you will be able to: \n\n\n\n\n\n\nDescribe how NLP and LLMs (e.g. ChatGPT) differ from traditional tools and where they add value.\n\n\n\n\n\n\n\n\n\nIdentify practical use cases for AI agents and chatbots in customer service\, sales and internal knowledge management.\n\n\n\n\n\n\n\n\n\nEvaluate the opportunities and risks of implementing AI powered chat interfaces in your own business.\n\n\n\n\n\n\nEvent details\n\n\n\nWhere: Online \n\n\n\nWhen: Friday 5 December 2025\, 10am -11:30am \n\n\n\n📸 This workshop will be recorded and available on the Growth Hub website after the session is delivered. The recording will be sent out to all who register\, regardless of whether you are able to attend on the day or not. \n\n\n\nSign up once\, get access to all nine sessions.\n\n\n\n  \n\n\n\nUK Shared Prosperity Fund\n\n\n\nThe Steps into Digital programme are funded by the UK Government through York and North Yorkshire Combined Authority’s allocation of the UK Shared Prosperity Fund. Steps into Digital is open to businesses within York & North Yorkshire. \n\n\n\nThe UK Shared Prosperity Fund aims to improve pride in place and increase life chances across the UK investing in communities and place\, supporting local business\, and people and skills. \n\n\n\nFor more information\, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
URL:https://ynygrowthhub.com/event/steps-into-digital-ai-agents-chatbots-llms-in-business/
CATEGORIES:Step Up & Thrive Into Digital
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20251128T100000
DTEND;TZID=Europe/London:20251128T113000
DTSTAMP:20260407T195347
CREATED:20251010T124047Z
LAST-MODIFIED:20251113T160509Z
UID:16947-1764324000-1764329400@ynygrowthhub.com
SUMMARY:🟣 Steps into Digital: AI & ML in Business Intelligence
DESCRIPTION:🟣 Step Up & Thrive into Digital \n\n\n\nThis webinar is part of Data Analytics for Smarter Decisions\, a nine part online workshop series designed to help businesses at every stage of their data journey\, from those just starting out to those ready to explore artificial intelligence and compliance. Each session is practical\, jargon free and grounded in real business use cases\, ensuring participants leave with tools and knowledge they can apply immediately. \n\n\n\n\n\n\n\nDelivered by Data Stream UK\, a North Yorkshire based consultancy delivering end-to-end data and AI solutions with a strong emphasis on data literacy\, analytical insight and practical implementation support for SMEs. \n\n\n\n\n\n\n\n \n\n\n\nData Stream was born out of a profound understanding of the challenges facing businesses in today’s data-driven landscape. They witnessed first hand how companies struggled to navigate the complexities of emerging technologies while grappling with legacy software and a shortage of internal data expertise. It became evident that there was a need for a partner who could bridge the gap between the data-driven future and the present state of businesses. Their mission is to empower businesses with data-driven solutions tailored to their unique objectives. \n\n\n\nAbout this webinar\n\n\n\nBusinesses are increasingly exploring artificial intelligence to stay competitive. This session introduces how AI and machine learning can add value to business data\, from predictive analytics to clustering\, helping organisations spot opportunities and risks earlier. \n\n\n\nFollowing this session\, you will be able to: \n\n\n\n\n\n\nExplain the difference between traditional analytics and AI/ML based approaches.\n\n\n\n\n\n\n\n\n\nIdentify at least two use cases where predictive analytics or clustering could benefit your business.\n\n\n\n\n\n\n\n\n\nInterpret the output of a basic AI driven analysis and understand its implications.\n\n\n\n\n\n\nEvent details\n\n\n\nWhere: Online \n\n\n\nWhen: Friday 28 November\, 10am -11:30am \n\n\n\n📸 This workshop will be recorded and available on the Growth Hub website after the session is delivered. The recording will be sent out to all who register\, regardless of whether you are able to attend on the day or not. \n\n\n\nSign up once\, get access to all nine sessions.\n\n\n\n  \n\n\n\nUK Shared Prosperity Fund\n\n\n\nThe Steps into Digital programme are funded by the UK Government through York and North Yorkshire Combined Authority’s allocation of the UK Shared Prosperity Fund. Steps into Digital is open to businesses within York & North Yorkshire. \n\n\n\nThe UK Shared Prosperity Fund aims to improve pride in place and increase life chances across the UK investing in communities and place\, supporting local business\, and people and skills. \n\n\n\nFor more information\, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus
URL:https://ynygrowthhub.com/event/steps-into-digital-ai-ml-in-business-intelligence/
CATEGORIES:Step Up & Thrive Into Digital
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