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UID:17236-1768302000-1768309200@ynygrowthhub.com
SUMMARY:🟢 [FULL] Online Workshops: Digital Marketing Success Series (Beginner)
DESCRIPTION:Throughout this online weekly workshop series\, Louise Mason of Your Marketing Specialist will guide you through the basics of digital marketing and on to more advanced strategies – all at your pace\, with the same supportive group of peers by your side. \nConfidently Step into Digital Marketing – No Matter Where You’re Starting From \n\nJoin our Digital Marketing Success Series designed especially for small business owners who want to grow online\, even if you don’t consider yourself “tech-savvy.” This weekly workshop series will guide you through the basics of digital marketing and on to more advanced strategies – all at your pace\, with the same supportive group of peers by your side. Whether you’re just getting started or ready to scale\, this workshop program will help you to build confidence\, clarity\, and results in your online marketing. \nEach workshop is packed with real-world examples\, guided how-to sessions\, and space to ask questions and get feedback so you can apply what you are learning to your own business and individual needs. All delivered online so you can attend without having to travel\, perfect for rural and coastal businesses across North Yorkshire. \nWe start with the essentials – like what makes a good website\, how to get found in search engines and creating engaging social media content. Together we will lay your digital foundations and then layer on the tools and strategies to reach new customers\, build trust with your audience and consistently make more sales. \nYou’ll also be part of a supportive learning community with the same group of business owners throughout the program. With expert guidance and a safe space to ask questions and get feedback\, this is more than just training – it’s your digital marketing support network. \nBy taking part in this program\, you’ll gain the skills and confidence to make the right marketing decisions for your business and take action that leads to meaningful growth. \nStarting 13 January\, Tuesday 11am – 1pm:\n\n13-Jan – Welcome to Digital Marketing\n20-Jan – Website Essentials\n27-Jan – SEO Essentials (including AI search)\n3-Feb – Google Business Suite\n10-Feb – Social media Essentials\n17-Feb – Content Creation and Planning Techniques\n24-Feb – Effective Email Marketing\n\nLearning Outcomes:\n\nHow to choose the best social media platform for your business\nUnderstand how the social media algorithms work\nDiscover what makes content engaging\nGet organised with planning and scheduling your content\nMake the most of the Google Business Suite to increase your visibility online\nUnderstand how SEO works and choose the strategies to help you get found in search engines like Google\nUnderstand how AI is influencing search and how to get found in tools like ChatGPT\nWhat makes a good website and how to optimise yours to make it easier for people to buy from you\nLeverage the power of email marketing beyond newsletters to effectively nurture your audience.\n\nAbout the provider:\nThe Digital Marketing Success Series is run by Louise Mason\, Your Marketing Specialist. Louise is an Independent Marketing Consultant helping businesses drive growth through strategic marketing. Louise is on a mission to help 1\,000 businesses do better\, smarter marketing by developing marketing strategies to attract\, convert and keep customers coming back for more. With 20 years of experience and over 900 businesses helped from Accountants to Zumba teachers and household brands including Staples\, Butterkist\, Portakabin and Best Western hotels\, Louise has a wealth of knowledge to draw from to help business owners like you. \nThis is now full.\nComplete the form below to join our waiting list.
URL:https://ynygrowthhub.com/event/17236/
LOCATION:Online
CATEGORIES:First Step Into Digital,Beginner
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DTSTART;TZID=Europe/London:20251211T100000
DTEND;TZID=Europe/London:20251211T130000
DTSTAMP:20251128T090730Z
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UID:16968-1765447200-1765458000@ynygrowthhub.com
SUMMARY:🟢 [FULL] Social Media Ads & Paid Campaigns: Tadcaster
DESCRIPTION:Join us for 📢 Social Media Ads & Paid Campaigns in Tadcaster on Thursday 11 December. \n\n\n\nReady to scale up? If you’re already active online and want to reach more customers\, this is for you. \n\n\n\n\n\n\n\nWe’ll cover: \n\n\n\n\n\n\nHow to set up ad accounts with confidence\n\n\n\n\n\n\n\n\n\nEasy ways to target the right people  new customers and those already interested\n\n\n\n\n\n\n\n\n\nSetting sensible budgets that match your goals\n\n\n\n\n\n\n\n\n\nWriting ads that grab attention and get clicks\n\n\n\n\n\n\n\n\n\nUnderstanding the key numbers to check if your ads are working\n\n\n\n\n\n\nTakeaway: An ad planning sheet with targeting ideas\, budget ranges\, and example copy. \n\n\n\nAbout the Provider\n\n\n\nClient Marketing is a specialist SME consultancy based in North Yorkshire\, delivering high-impact training and strategic advisory services in marketing\, digital transformation\, and sales. Established in 2013 and led by Chartered Marketer Simon Shepherd\, our organisation has extensive experience delivering funded business support programmes for local authorities\, universities\, and Growth Hubs across the UK. \n\n\n\nEvent details\n\n\n\nWhen: Thursday 11 December\, 10am-1pm \n\n\n\nLocation: Tadcaster Albion AFC\, Tadcaster\, North Yorkshire\, LS24 9AY \n\n\n\nThis programme is now full.\n\n\n\n 
URL:https://ynygrowthhub.com/event/social-media-ads-paid-campaigns-tadcaster/
LOCATION:Tadcaster Albion AFC\, Tadcaster\, Selby\, LS24 9AY
CATEGORIES:Beginner
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DTSTART;TZID=Europe/London:20251113T100000
DTEND;TZID=Europe/London:20251113T160000
DTSTAMP:20251107T095032Z
CREATED:20251106T140826Z
LAST-MODIFIED:20251107T095032Z
UID:17224-1763028000-1763049600@ynygrowthhub.com
SUMMARY:🟢 Business Automation for Beginners: Day 1
DESCRIPTION:An accessible introduction to identifying everyday inefficiencies and applying simple digital tools to reclaim time and reduce errors. \nThis beginner-friendly workshop helps you feel more confident using everyday digital platforms like Google Docs\, Trello\, and Asana. You’ll learn how to map out tasks\, reduce repetition\, and set up basic workflows\, even if you’re brand new to tech. Perfect for those looking to replace paperwork with simple\, time-saving solutions. \n\nCore Topics: \n\nWhat is Business Automation? Plain English intro: from spreadsheets to smart workflows. What counts as automation?\nDigital Health Check: Identifying repetitive tasks\, communication gaps\, and process bottlenecks.\nWorkflow Mapping 101: Visualising how things get done in your business (and spotting where you’re wasting time).\nBasic Scheduling for businesses: Email scheduling\, appointment set up on Google Calendar and Calendly. Email automation\nTool Introductions: Live demos of Trello (task boards)\, Asana (project planning\, product dev & sprint)\, Google Workspace (automation tricks)\, and Zapier (connecting apps easily).\nQuick Wins: Setting up a recurring checklist\, automated task assignment\, or email trigger\, no coding required.\n\nTakeaways: \n\n‘Automation Planner’ worksheet (workflow mapping + priority score)\nComparison table of free tools\nBeginner Zapier recipe handout (e.g. “when I get a form response\, create a task”)\n\nThis workshop is suitable for beginners\, and will be followed up by an intermediate workshop in January. \nWhen: Thursday 13 November\, 10am – 4pm (Full Day Workshop) \nWhere: Co-Lab Harrogate – Entrance 3\, Convention Centre\, King’s Road\, Harrogate\, HG1 5NX \nRegister now
URL:https://ynygrowthhub.com/event/%f0%9f%9f%a2-business-automation-for-beginners-day-1/
LOCATION:Harrogate Civic Centre\, Harrogate\, Harrogate & Knaresborough\, HG1 2AE
CATEGORIES:First Step Into Digital,Beginner
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